NOX – The Social Alarm Clock
A digital product that lets you wake up with videos from your friends and in turn wake them up.

Unique in the world
NOX delivers an unprecedented wake-up experience that lets you be woken by messages from loved ones, concert memories, humorous videos, poetry readings or any other fragment of life. Our product turns the most difficult moment of the day into a source of emotion and motivation to start each morning with energy and purpose. Beyond just waking up, users can create their own “noxes” by filming their passions and creative ideas to wake up friends, family or users around the globe.

For the whole world
NOX is available worldwide and addresses everyone, regardless of age, culture or lifestyle. Whether you are a student, parent, professional or retiree, you can start your day with an alarm that brings emotion, energy and motivation. NOX adapts to all tastes and rhythms, turning each morning into a unique and pleasant experience.

Awaken, elevate, connect
NOX fully embodies Lapsus’ mission to offer a global audience unique experiences that brighten everyday life and create memorable moments. NOX is a benevolent social network designed to be useful and to give users pleasure, energy and inspiration.

Android & iOS
NOX is primarily a mobile app available on Android and iOS that lets you access the social alarm clock and all its associated features at any time, directly from your phone.

Web
NOX will soon be accessible as a web application, allowing you to easily manage your profile and access the full suite of content directly from your browser. You’ll be able to experience the essence of NOX on any device without installation, with smooth and intuitive navigation.

Connected object
NOX will also become a connected device capable of projecting the videos you chose to wake up onto walls or ceilings. With this device, your wake-up becomes an immersive and personalized experience, harmonizing light, imagery and atmosphere for a more pleasant and motivating start.

The mental return
The genesis of NOX starts from the observation that what we call “waking up” does not always mean returning to awareness. Waking is a choice that precedes the will to fall asleep, and achieving it depends on a “mental return”: the ability to regain a level of lucidity sufficient to embrace the challenges of awakening. Every morning, a tug-of-war sets in between the will to rise and the biological need for sleep. A lack of lucidity can lead someone to act against their own will and fall asleep again: that is a wake-up without a “mental return”.

Woken up by a voice
Throughout history, many methods have been devised to trigger that mental return, often with limited efficiency. NOX hypothesizes that the probability of achieving that return could be significantly increased with an autonomous device capable of reminding you of the stakes of waking up. Indeed, a voice delivering a message rooted in reality would be far more effective by providing the lucidity needed to stay awake and resist the urge to drift back to sleep.

Woken up by the social world
Beyond simply being woken by a voice—your own or someone else’s—the NOX concept takes on its full meaning when this autonomous device that reminds you of your wake-up stakes connects to the social world. Imagine a community sharing messages or recordings to wake each other up, turning the act of waking into a commitment that demands presence. NOX was born from the idea that no alarm is more effective than one that lets our social environment remind us of the importance of waking up.